Otterly is an affordable, well-built AI-search monitor for brands and agencies that want to track mentions, citations, and share of voice without a big spend. Promptleads covers that tracking too, then adds a coordinate local geo-grid, a drafted local fix, and a prospecting engine that finds the clients in the first place.
Last reviewed June 2026. If a detail has changed, tell us and we will correct it.
Otterly is accessible and capable for the price. It tracks brand mentions, domain citations, link position, and competitive share of voice across six AI search surfaces, runs a GEO audit across your pages to flag what is likely to be cited, and researches the prompts your audience asks. It also ships an MCP server and a public API. Starting at twenty-nine dollars a month, it is a strong, honest entry point, and worth saying so.
Otterly tracks the engines but reports at the brand level. Promptleads runs each prompt across a coordinate geo-grid of the metro, so near me is measured the way it actually resolves across a city, not as one number for the whole market.
Otterly assumes you already have the account. Promptleads adds Acquire, which finds local businesses that rank on Google but go unnamed by AI, attaches the verbatim answer and the owner's verified contact, and gives an agency a pipeline of retainers to win.
Otterly's GEO audit tells you which pages and structures are likely to be cited, which is a useful map. Promptleads drafts the artifact from that map: the answer-first page, the Google Business Profile punch-list grounded in the competitors AI cites locally, and the off-site placement plan, each staged for your approval.
Promptleads reports every number with a 95% confidence interval and confirms a change only when the intervals separate, with each figure tied to a logged AI answer. It is built to survive a client checking the engine for themselves.
Pick Otterly if you want an affordable, capable monitor with a solid GEO audit for brands you manage, and you do the local nuance and the drafting yourself. At twenty-nine dollars to start, it is a fair place to begin.
Pick Promptleads if your clients are local and you want block-by-block measurement, the fix drafted and staged rather than only audited, interval-based proof, and a prospecting engine to find new clients.
Run a free checkYes for monitoring, and it goes further into local. Promptleads adds a coordinate geo-grid, drafts the local fix rather than only auditing, and finds AI-invisible local businesses to sell to. Otterly remains a strong, affordable monitor if that is all you need.
Otterly starts lower, at twenty-nine dollars a month for a small set of prompts. Promptleads starts at forty-nine dollars and includes the local geo-grid, the drafted fix, and, for agencies, the prospecting engine. The right pick depends on whether you need monitoring alone or the full local loop.
Yes, on Studio and up. You get white-label reports and a live client portal you can share by link or put on your own brand. Enterprise adds a custom prompt pool, the sixth engine, a daily grid, and an SLA.